Philadelphia Local Basket Claims | Walmart | Vimby

Project Info

Client Walmart, Vimby

Project Description

The Walmart Philly LBC (Local Basket Claims) commercial was filmed on location in a Philadelphia Walmart. The LBC commercial was one of many where we compared Walmart’s grocery prices to their nearby competitors using an actual shopper instead of trained actor. This was a complicated set to oversee as we worked with Walmart’s marketing team and the producers at Vimby to have the commercial scripted, shot, edited, and aired within a twenty-four hour period.